Iconic Blog

We’re celebrating International Women’s Day this month in styles of versatile accents. Just as women’s figures and personalities come in every glowing shade and shape, so does our fashion.

Athleisure: Style that meets your lifestyle

Be fun, funky, and comfortable while you’re at it. Your right on trend in a cross between business casual and sportwear in this season’s Athleisure style. Whether in a pants and jacket or a flowy maxi dress, strike a pose in primary colours and stand out.

Denim is a lady:

You’re a woman with an edge, in soft denims, embellished with dazzling embroidery. You’re a woman who knows how to leave a lasting impression. So, express your individuality in one of our signature denim pieces and let your confidence shine through.

Flower Power:

The female body is the most ideal expression of the human form, and these designs will flatter every female figure, subtly swerving around your curves, emphasizing your undeniable presence in softly spoken elegance. Whether in bold prints of intricate oriental detail or classical florals sprinkled on flowing fabrics, the flower is an eternal symbol of femininity